Pricing Power

"Clearly defining and communicating your value are essential to being paid well for your excellence." - Casey Brown

Get paid for the excellence you deliver!

Most pricing decisions are made from fear, not from confidence. Most sellers don’t price to win business; they price not to lose. This program is heavily focused on application and practice for maximum impact. Participants will gain confidence in overcoming price objections, become adept at rolling out price increases to customers, and become experts at selling the true value of their services or products.

Gain the methods, messaging, and tools to negotiate from a position of power and strength. Say goodbye to fear-based pricing and unnecessary discounting and hello to courageous pricing conversations, higher prices, and improved profits.

The Pricing Power Series kicks off August 6, 2024

About the Program

Pricing Power is made up of 5 virtual 90-minute sessions designed to arm you with the methods, messaging, tools, and confidence to negotiate from position confidence, including:

  • Stop unnecessary & fear-based discounting.
  • Boost skills in overcoming price objections.
  • Identify opportunities where you are underpriced.
  • execute price increases with confidence.
Comprehensive elements in tailored learning

Who Should Participate

Business leaders and all those responsible for product pricing.

Program Format

This five-part program combines live virtual, instructor-led team workshops with self-directed learning via Boost's online platform.

  • The e-learning curriculum includes pricing training courses that are 10-30 minutes in length, downloads and tools for application and practice, 7 core pricing courses, and 4 additional courses on important pricing topics.
  • Participate in 5 instructor-led live virtual workshops that are 90 minutes each and will augment and reinforce your understanding and application of the concepts
description of each session of Power Pricing

Dates and Times

2024 session dates: Aug. 6, Aug. 20, Sep. 3, Sep. 17, Oct. 1

A.M. sessions running from 9:00 - 10:30 a.m.

Session Notes

This series is limited to 20 people for maximum participation and engagement.

Pricing Information

Member: $799.00
Non-member: $899.00

Headshot of Pam Rodefer

Pam Rodefer

Profitability Coach, Boost Profits

Pam Rodefer joined Boost’s predecessor company, Braveheart, in 2015 and is a Profitability Coach to their clients. She trains sales teams and coaches sales managers and leaders. She helps team members grow their sales skills and sales management skills, pricing power, and confidence and helps them close the gaps in mindset that can sabotage success. Prior to joining Boost, Pam trained and coached sales teams through Rodefer Consulting, LLC for 20 years. This followed a robust sales and sales leadership career starting as a Sales Representative for Owens-Corning Fiberglass selling roofing shingles insulation products and progressing to roles in sales, sales leadership, and sales training with Johnson & Johnson, and Amira Medical, where she developed a team of managers and salespeople that launched the world’s first non-fingerstick blood glucose meter.

Questions or concerns? Contact Kamela Barrier, Director, Programs & Marketing, at 513-446-5606 or

Boost Profits company logo

The Pricing Power series designed and presented in partnership with: