Carl H. Lindner College of BusinessCarl H. Lindner College of BusinessUniversity of Cincinnati

Carl H. Lindner College of Business

UC Sales Center Speakers Share Expert Tips with Business Students

Monday, December 19, 2016 6:28 PM
Carl H. Lindner College of Business students interested in sales careers gained firsthand accounts from executives on the frontlines of selling.

Professional networking opportunities abound for students on the Varsity Sales Team at the UC Carl H. Lindner College of Business. As a part of its Sales Center program in the college’s marketing department. the sales team hosted local sales professionals as part of its “Sales Unplugged” series of roundtable discussions in fall 2011. Topics ranged from interview expectations and career paths to sales competitions and how to close a sale.  

Guests included Kim Starwalt, vice president of national accounts for the Kreller Group; John Cox, corporate trainer for Total Quality Logistics; Lori Sullivan, a Louisville-based university recruiting specialist from ADP; and Mark Ruberg, UC alumnus and vice president of corporate accounts for Cimcool, who invited 10 CEOs from other Greater Cincinnati organizations, including Gold Star Chili and DNK Architects, to participate in his discussion.

“This is a great way for students to learn the inside workings of the sales process from sales experts with years of real-world sales experience,” says Jane Sojka, PhD, associate professor-educator of the UC Sales Center.  

Plans call for further guest sales speakers as well as a first-ever speed-interviewing fair, an event pairing 30 sales students with 30 sales recruiters for three minutes.

“Just like speed dating,” comments Sojka. “It’s a great way to network and learn about new sales opportunities.”

Year-round, Sojka and Shannon Keesee, a community sales leader and UC sales team volunteer, serve as coaches for the sales team. The sales team competed in the National Team Sales Competition last fall and will be attending two additional competitions in the spring.