The Lindner Fast Track

An extraordinary first year experience

The Lindner Fast Track helps you hone in on your passions and identify your strengths. In a learning community with 25 of your peers, you'll collaborate on three Fast Track projects: Project Strategy, Project Innovation, and Project Impact. These projects provide exciting opportunities to explore business topics and develop your professional strengths.

Project Strategy

Greater Cincinnati is home to many of the world's leading corporations. For Project Strategy, students partner with companies like Procter & Gamble, the Cincinnati Reds, Fifth Third Bank, or Delta Air Lines, meeting with executives, learning about their organizations, and performing strategic analyses of their operations. Students learn how to fully research a company and its industry, brainstorm and investigate potential strategies, and ultimately present recommendations to the client's leadership team.

Each student team includes 20 to 24 freshmen, led by a PACE leader, an upperclassman who serves as a teaching assistant and mentor. During fall semester, teams study their designated organizations, conducting a SWOT analysis to gauge the firms' strengths, weaknesses, opportunities, and threats, and make strategic recommendations.

  • Luxottica
  • Graeter's
  • LOTH
  • Paycor
  • Fifth Third Bank
  • 84.51°
  • Skyline Chili
  • Total Quality Logistics
  • Enterprise Rental Car
  • Kroger
  • Perfetti Van Melle
  • Phillips Edison
  • Delta Air Lines
  • Cincinnati Reds
  • BHDP Architecture
  • Vantiv
  • IKEA
  • Honeybaked Ham
  • Macy's
  • Procter & Gamble
  • FC Cincinnati
  • GE Aviation
  • Cintas
  • Habegger Corporation
  • LaRosa's
  • Frisch's
  • Gold Star Chili
  • Ameritas
  • Kao

Project Innovation

Project Innovation encourages students to focus on the startup end of the business spectrum to hone their creative, innovative, and entrepreneurial skills. Students begin by dreaming up a new product or service then performing market research, developing financial models, and creating a full business plan to support and launch their concepts.

Project Innovation is more than a class assignment; it's a real-world opportunity to determine the feasibility of an actual business. Students also have the chance to enter their business plans in startup contests sponsored by the UC Center for Entrepreneurship and Commercialization, potentially winning cash prizes to help fund their business ideas. Recent Project Innovation concepts include CollegeLeaseMe, a student furniture and equipment exchange; Why Wait, a restaurant wait-time app; Koned, portable meals served in a cone; Deoscreet, a portable, organic deodorant for women; College Compas, an on-campus navigation app; and Flavor Your Day, a flavored-water dispenser.

Project Impact

The benefits of a business education are not limited to the for-profit sector. In Project Impact, students select a United Way partner organization to work with, using their newly-acquired business skills to help that organization achieve its goals and improve the Cincinnati community.

Contact us

Headshot of Scott Gregory

Scott Gregory link

Director, Undergraduate Enrollment

513-556-7037

Headshot of Ashley McFarland

Ashley McFarland link

Manager, Special Projects and Programs

513-556-7043

Headshot of Brian Fanelli

Brian Fanelli link

Assistant Director, Undergraduate Recruitment

513-556-3195