Who we are
The Goering Center is made up of multiple people who are all in different stages of their work lives. We have second act employees, who worked in the corporate world and may have retired, then chose to continue working and giving back to the community through the center. There are those who are mid-career, who have had prior work experience, chose to come to the center to work, and who may still want to pursue other career experience after the center. There are those that are new, meaning that they recently graduated and chose to bring their talent and fresh eyes to the center, and have a new perspective to offer. Finally, we have students. Students act as both interns and as co-ops. Through the continued affiliation with the Lindner College of Business, students are an important asset to the center. Our interns often help with the administrative side of the operations, while our co-ops practice what they learn in the classroom, getting real experience through multiple fields of the center. Whichever stage of work our employees are in, they are cherished and make an incredible difference for The Goering Center.
Sales and Marketing Co-op
Hiring for the fall semester.
The Sales and Marketing (SMarketing) Co-op will make an important contribution to the Goering Center team. The successful candidate will produce a variety of marketing communications that both protect and promote our brand and numerous educational events. He or she will also be a resource for our membership development team, researching prospective member companies, developing proposals, and generally supporting the Goering Center sales process.
- Support our emerging lead generation and new member development processes, refining new tools and templates, and tracking results in our CRM.
- Our marketing tactics include email campaigns, social media and print ads. Work with a team to make the most of these channels while expanding our reach into the content marketing space.
- Our ad campaigns and digital communications are built to generate leads. Are they successful? Develop reports and meaningful analysis to help assess if we are getting the results we want.
- Research prospects and assemble information so our membership development team is equipped to have successful first meetings.
- Today, our marketing communications are focused on us. We want to be focused on our members or prospective members. Help us grow and fully engage our audience by developing content that our audience wants and needs.
- We host events, and to be successful, we want them attended at capacity. Help us drive a call to action and increase registrations.
Knowledge, skills and abilities
- Creative and attentive to detail
- Familiar with content management and survey tools (CQ5 and Qualtrics preffered)
- Social media savvy
- Adobe Creative Suite, Microsoft Office 2013, PC environment
- Copywriting, photography, design and video editing a plus, but not required.
Hiring for the fall semester.
Membership Engagement Manager
Posted March 2017.
Centennial is seeking a passionate, highly-engaged Membership Engagement Manager to join the Goering Center for Family & Private Business, the largest university-based educational resource for private and family businesses. This crucial development leader will be responsible for presenting proposals, developing relationships, and attaining new memberships for the Goering Center. They must be able to demonstrate strong time management skills, organizational skills, and an ability to work with a team in achieving monthly, quarterly, and annual engaged member goals. This impactful manager will also serve as an ambassador to fortify the Goering Center's mission, value, and position in the marketplace.
The Membership Engagement Manager will report to the Engagement Director, and will also work jointly with the rest of the team to support the overall organizational objective of significantly growing its base of dynamic, highly-engaged members.
Scope of responsibilities:
- Research, identify, qualify, and educate prospective members using existing networks, referrals, marketing, etc.
- Demonstrate thorough understanding of membership benefits and be able to qualify prospective members
- Create professional and engaging proposals for prospects
- Create referral program for new and current members
- Assist with establishing and implementing sales and marketing strategies
- Assist and advise Senior Leadership Team on new membership program development
- Coordinate and collaborate with internal resources to solve member problems
- Serve as a liaison between new members and Goering Center resources
- Demonstrate ability to forecast activity and assist with business planning
- Create and maintain significant relationships in the business community
- Provide market intelligence to President, Engagement Director, Marketing department, and other internal functions
- Provide weekly feedback to Engagement Director on current business activity and solutions to obstacles preventing progress on goals
- Maintain and update social media and CRM on a daily basis
Qualifications and requirements:
- 3-4 years' experience in Business Development role within a B2B environment
- Bachelor's degree or equivalent education/training strongly preferred
- Proven ability to sell at the C-level position
- Exceptional interpersonal and verbal communication skills (e.g. negotiating, counseling, leading, serving, persuading)
- Exceptional written communication skills
- Exceptional data skills (e.g. compiling, analyzing, reporting, synthesizing)
- Basic computer operations skills (e.g. Microsoft Office, ACT!, social media)
- Adapts quickly to new technologies and products
- Ability to work both independently and in a team environment
Critical behavioral traits:
- Sociable: able to connect with members and volunteers in a friendly and professional manner; able to help members form connections across the Goering Center network
- Self-assured: passionate about the organization's mission; eager to connect and engage with business owners
- Confident: capable of setting and raising team and organizational best practices
- Enthusiastic: eager to help businesses confront their challenges; understands the value of this work in the community
- Intuitive: capable of identifying opportunities and options for growth; can ask the right questions and reveal underlying causes of problems to then develop an action plan
- Persuasive: able to help business owners better understand their businesses and business needs
- Competitive and Self-reliant: take ownership of new member goals and work tirelessly to meet said goals
- Empathetic: capable of genuinely relating to the issues experienced by current and prospective members
- Consistent: demonstrate unwavering consistency in daily action and thought
If you want to be a part of a non-profit organization that positively impacts the local business community and economy and be a part of this dynamic team, please contact Mike Sipple, Jr. at firstname.lastname@example.org.