When: June 6-17, 2012
With its entry into the WTO, China represents the single largest business opportunity in the world. Yet entry into the Chinese market is no easy task. Many Americans mistakenly assume that the lessons of Japan or Korea should be good guides to doing business in China. However, China's cultural, political, economic, and business environments are dramatically different from those of its Asian neighbors.
During this International Seminar, students visit three distinct destinations in China and examine the business environment, culture and history of the country. They participate in lectures and discussions with local experts, visit Chinese and joint venture enterprises, and tour cultural sites. They thus gain a fundamental understanding of the Chinese business environment to prepare them for future business interactions.
Program appointments, lectures, and presentations focus on:
Beijing: three days
- Chinese perspective on trade, economic policy and import/export business;
- Joint Venture and licensing regulations;
- Cultural tours (Forbidden City, Summer Palace, Silk Market);
Guangzhou: three days
- Guangzhou and the Pearl River Delta Economic Zone;
- Company visits including US joint ventures and Chinese firms;
- Human Resources and Cross Cultural Management;
- Cultural tours (Tianhe District and Shangxiajiu shopping street)
Chengdu, Sichuan Province: four days
- Economic and Technology development zones in China's west;
- Business Opportunities outside of China's east coast;
- Discussions with local business and government leaders affiliated with Southwest University of Finance and Economics
- Cultural tours (Leshan Giant Buddha, Emei Shan Buddhist mountain, Panda Breeding Station)
- Link to Business Weekly, an affiliate of China Daily, providing English news from China.
Contact Dr. Larry Gales (lawrence.gales@uc.edu ) or Ms. Lee Armstrong (lee.armstrong@uc.edu) for more information.
