Carl H. Lindner College of BusinessCarl H. Lindner College of BusinessUniversity of Cincinnati

Carl H. Lindner College of Business

UC College of Business Alum Opens Boutique in Over-the-Rhine

Submitted: 2/2/2010 11:51:09
  • James Marable, BBA '06, sees his new shop, Original Thought Required, as a contribution to the development of the historic downtown neighborhood.

Located on Main Street in Over-the-Rhine, Original Thought Required is a men's and women's contemporary streetwear boutique boasting the tagline, "OTR: The Heart of the City." Owner James Marable opened the boutique on January 29, 2010, intending to contribute to the development of historic Over-the-Rhine and enrich the Cincinnati shopping experience by providing "unique fashion alternatives."

Marable earned a BBA in Marketing from the University of Cincinnati College of Business in 2006 and served as the marketing director of ADVANCE, an educational and professional development program within the UC Career Development Center. While working at a local advertising firm, Marable founded aTYPICALsOLE, a local t-shirt line and event promotion group.