Carl H. Lindner College of BusinessCarl H. Lindner College of BusinessUniversity of Cincinnati

Carl H. Lindner College of Business

UC College of Business Awarded P&G Grant for Diversity Initiatives

Submitted: 12/22/2010 11:44:41
  • Procter & Gamble Fund's Higher Education Grant Program contributes to the UC College of Business initiative to enhance student body diversity.

The University of Cincinnati (UC) College of Business received funding for its diversity initiative, designed to empower under-represented high school students with the resources and skills they need to succeed in higher education.

"Accessibility, affordability and preparedness pose substantial obstacles to under-represented students seeking to attend college and work toward a business career," says Marianne Lewis, interim associate dean for undergraduate programs and key member of the College of Business diversity team. "We are thrilled to receive funding from P&G's Higher Education Grant Program. The contribution to our diversity initiatives will empower students with the leadership skills and college admissions support they need to achieve their goals."

"Fueling the Business Diversity Pipeline," the College of Business diversity program, was created to provide under-represented students with supportive role models, mentors and academic preparation. The business diversity team manages multiple components throughout the academic year including leadership conferences, shadow programs, specialized advising and entrance exam preparation.

Programs, such as the You See Potential Conference, encourage peer mentorship, where current minority business students, known as Business Fellows, reach back to help under-represented high school students learn about business leadership, civic responsibilities and college opportunities.

The business diversity pipeline program not only offers education and encouragement for under-represented students, but opportunities for scholarships as well. High school students who participate in one or more of the diversity program activities will receive a $400 book scholarship to be applied to their first year at UC. In addition, top students will be admitted into a College of Business honors program.

"Although the diversity program is just beginning this year, we anticipate a great impact as student participants return to their high schools as influential leaders and peer mentors," says Lewis. "We have worked hard to create an innovative and integrated pipeline that offers under-represented students the support they need, and we look forward to seeing it play out here at UC."