Carl H. Lindner College of BusinessCarl H. Lindner College of BusinessUniversity of Cincinnati

Carl H. Lindner College of Business

Feng Mai

PhD Student
Contact Information
E-mail:
Office:
312 Carl H. Lindner
Phone:
513-556-7157
Fax:
513-556-5499
Organization:
Sinoway International Summer School
Title:
Program Director
End Date:
2011-08-12
Organization:
Sinoway International Education
Title:
IT Director
End Date:
2010-09-01
Organization:
Miami University
Location:
Oxford, OH
Major:
Statistics
Completed:
2010
Degree:
MS
Organization:
Wabash College
Location:
Crawfordsville, IN
Major:
Mathematics
Completed:
2008
Degree:
BA
Research in progress
Title:
Designing Vertically Restrictive Pricing Contracts for Bounded Rational Customers: Does the Supply Chain Equity Matter?
Description:
In a single period experiment, we test and compare Retailer Fixed Markup (RFM) policy with Price-only. And through the lense of RFM contract, we investigate supply chain power (high vs. low markup) and pricing power (who is the price leader, the manufacture or the retailer) to see how they would affect subjects' decision making process. We then attempt to update our previous analytical model to incorporate the findings from the experiment.
Status:
On-Going
Research Type:
Scholarly
Title:
Does the Inventory Matter? An Experimental Study of the Strategic Inventory in Vertical Contracts
Description:
For a simple two-period model, we compare static vs. dynamic vertical contracts under stationary demand and check the role of the retailer inventory. We investigate how the retailer may use her inventory strategically in the behavioral environment and compare with our previous theoretical models.
Status:
On-Going
Research Type:
Scholarly
Title:
Does the Inventory Matter? An Experimental Study of the Strategic Inventory in Vertical Contracts
Organization:
Production and Operations Management (POMS)
Location:
Denver, CO
Year:
2013
Title:
Designing Vertically Restrictive Pricing Contracts for Bounded Rational Customers: Does the Supply Chain Equity Matter?
Organization:
Institute for Operations Research and the Management Sciences
Location:
Phoenix, Arizona
Year:
2012