Carl H. Lindner College of BusinessCarl H. Lindner College of BusinessUniversity of Cincinnati

Carl H. Lindner College of Business

Ric Sweeney

Assistant Professor - Educator / Marketing Program Director - Undergraduate
Professional Summary
Richard Sweeney
Ric Sweeney is the Marketing Program Director (Undergraduate) and is an Assistant Professor - Educator in the Marketing Department at UC's Carl H Lindner College of Business. Ric serves as the faculty advisor for UC’s AMA Chapter, Cincinnati Dance Marathon, Beta Gamma Sigma Honor Society, and the Student Government Cabinet/Senate. Ric is a Faculty Fellow for the Sigma Phi Epsilon Fraternity. Ric is a member of the Audit/Finance Committee for the American Marketing Association.
Contact Information
E-mail:
Office:
421 Carl H. Lindner Hall
Phone:
513-556-3561
Fax:
513-556-0979
Teaching Interest
  • Marketing Principles
  • Advertising
  • Services Marketing
  • eMarketing
  • Personal branding
Research Interest
  • Ethics
  • Advertising
Organization:
University of Cincinnati, Cincinnati, OH
Title:
Marketing Undergraduate Program Director and Assistant Professor - Educator
Organization:
Cincinnati Children’s Hospital Medical Center, Cincinnati, OH
Title:
Director of Marketing
End Date:
2005-12-31
Organization:
PlanetFeedback/Intelliseek, Cincinnati, OH
Title:
Director of Marketing
End Date:
2002-12-31
Organization:
Northlich, Cincinnati, OH
Title:
Direct Marketing Account Manager
End Date:
2000-12-31
Organization:
Hubert Company, Harrison, OH
Title:
Marketing Analyst
End Date:
1998-12-31
Organization:
Cinco Federal Credit Union, Cincinnati, OH
Title:
Marketing Director & Training Director
End Date:
1994-12-31
Organization:
Boatmen’s Bank of Tennessee, Memphis, TN
Title:
Bank Officer
End Date:
1993-12-31
Description
Marketing Program Director - Undergraduate
Dates:
2011-08-01
Description
Faculty Liaison for Student Engagement
Dates:
2009-09-01
Description
Academic Director, Master of Science in Marketing Program
Dates:
2005-01-15 - 2008-06-30
Description
Director of Strategic Marketing, UC College of Business.
Dates:
2006-07-01 - 2007-08-30
Name:
Inducted into Order of Omega Greek Honorary
Year Received:
2011
Name:
Harold J. Grilliot Award for Exemplary Service to Undergraduate Organizations May 2010
Year Received:
2011
Name:
Renaissance Brother, Sigma Phi Epsilon Fraternity
Year Received:
2011
Name:
Harold J. Grilliot Award for Exemplary Service to Undergraduate Organizations May 2010
Year Received:
2010
Organization:
Beta Gamma Sigma
Name:
Inducted into Beta Gamma Sigma Honor Society
Year Received:
2010
Name:
Faculty Fellow, Sigma Phi Epsilon Fraternity
Year Received:
2010
Organization:
Order of Omega
Name:
Order of Omega Professor of the Year April 2010
Year Received:
2010
Organization:
UC College of Business
Name:
Michael L Dean Excellence in Classroom Education and Learning Undergraduate Teaching Award
Year Received:
2009
Organization:
Delta Sigma Pi
Name:
Inducted into Delta Sigma Pi Professional Business Fraternity
Year Received:
2009
Organization:
American Marketing Association
Name:
Hugh G Wales Faculty Advisor of the Year
Year Received:
2009
Organization:
Pi Kappa Alpha and Beta Theta Pi Fraternities
Name:
Winner of the Inaugural Outstanding Faculty Award
Year Received:
2009
Organization:
UC Student Activities Board
Name:
SAB Advisor of the Year
Year Received:
2008
Organization:
Omicron Delta Kappa National Leadership Honor Society
Name:
Inducted into ODK National Leadership Honor Society
Year Received:
2008
Name:
Harold J. Grilliot Award for Exemplary Service to Undergraduate Organizations
Year Received:
2007
Organization:
Xavier University,
Location:
Cincinnati, OH
Major:
Marketing
Completed:
1996
Degree:
MBA
Organization:
Mount Saint Mary’s University,
Location:
Emmitsburg, MD
Major:
English
Completed:
1982
Degree:
BA
Published Contributions
Title:
The Influence of Frames, Self-Generation and Numerosity of Justifications on Ethical Judgment
Author(s):
Sweeney, Ric
Kellaris, James
Year Published:
2008
Publisher:
Society for Consumer Psychology Conference Proceedings, February 2008
Organization:
American Marketing Association
Location:
New Orleans, LA
Year:
2009
Organization:
Cincinnati Fine Arts Fund
Year:
2009
Title:
AMA Foundation Community Service Grants
Organization:
American Marketing Association
Location:
New Orleans, LA
Year:
2009
Year:
2009
Organization:
Fine Arts Fund
Year:
2008
Title:
Invited Panelist
Organization:
American Marketing Association
Year:
2008
Title:
Creative Brief Workshop
Year:
2008
Title:
The Influence of Frames, Self-Generation and Numerosity of Justifications on Ethical Judgment
Organization:
Society for Consumer Psychology
Location:
New Orleans, LA
Year:
2008
Organization:
Fine Arts Fund – Arts Resource Committee
Year:
2007
Location:
Austin, TX
Year:
2007
Organization:
American Marketing Association
Year:
2007
Location:
, New Orleans, LA
Year:
2007
Year:
2006
Year:
2006
Year:
2006
Year:
2006
Year:
2006
Organization:
Fine Arts Fund
Location:
Cincinnati, OH
Year:
2006
Organization:
American Marketing Association
Year:
2006
Organization:
American Marketing Association
Year:
2006
Year:
2005
Year:
2005
Organization:
American Marketing Association
Year:
2005
Year:
2005
Year:
2004
Organization:
American Marketing Association
Year:
2004
Year:
2004
Organization:
American Marketing Association
Year:
2004
Year:
2003
Year:
2003
Year:
2003
Organization:
Cincinnati American Marketing Association
Year:
2003
Year:
2003
Year:
2003
Organization:
American Marketing Association
Year:
2003
Year:
2003
Year:
2003
Year:
2002
Year:
2002
Year:
2002
Organization:
Fine Arts Fund
Year:
2001
Year:
2001
Year:
2001
Year:
2000