Carl H. Lindner College of BusinessCarl H. Lindner College of BusinessUniversity of Cincinnati

Carl H. Lindner College of Business

Drew Boyd

Executive Director - MS-Marketing Program, Assistant Professor-Educator Marketing and Innovation
Professional Summary
William Boyd
Seventeen years with Johnson & Johnson (marketing and mergers & acquisitions), ten years with United Airlines (marketing and sales), and six years in the United States Air Force (nuclear missile operations); undergraduate - US Air Force Academy, BS Management Science, MBA - University of Chicago.
Contact Information
E-mail:
Office:
420 Carl H. Lindner Hall
Phone:
513-556-4587
Fax:
513-556-0979
Teaching Interest
  • marketing strategy, innovation methodology, persuasion, and social media
Organization:
College of Business
Title:
Executive Director, MS Marketing Program
Organization:
Johnson & Johnson, Cincinnati
Title:
Director, Marketing Mastery
End Date:
2010-05-01
Organization:
Johnson & Johnson, Cincinnati
Title:
Director, International Development
End Date:
2001-12-31
Organization:
Johnson & Johnson, Cincinnati
Title:
Director of Marketing
End Date:
1999-12-31
Organization:
Johnson & Johnson, Cincinnati
Title:
Director, New Business Development
End Date:
1998-12-31
Organization:
Johnson & Johnson, Cincinnati
Title:
Manager, Procedure Marketing
End Date:
1996-12-31
Organization:
United Airlines, Chicago
Title:
Senior Planning Manager- Latin America
End Date:
1991-12-31
Organization:
United Airlines, Chicago
Title:
Manager Strategic Alliances- Industry
End Date:
1990-12-31
Organization:
United Airlines, Chicago
Title:
Associate Market Manager- Transcontinental Market
End Date:
1988-12-31
Organization:
United Airlines, Chicago
Title:
District Sales Manager- Chicago Market
End Date:
1986-12-31
Organization:
United Airlines, Chicago
Title:
Manager Agency Development- Pittsburgh
End Date:
1984-12-31
Organization:
United States Air Force
Title:
Senior Planning Officer, Strategic Air Command, Vandenberg AFB
End Date:
1982-12-31
Organization:
United States Air Force
Title:
ICBM Crew Commander, Cheyenne, Wyoming
End Date:
1980-12-31
Description
Admissions, advising, administrating the MS-Marketing Program
Dates:
2009-09-01
Organization:
The University of Chicago
Completed:
1990
Degree:
MBA
Organization:
United States Art Force Academy
Major:
Management Science
Completed:
1976
Degree:
BS
Research in progress
Title:
Inside the Box
Description:
Systematic innovation using five templates
Status:
On-Going
Research Type:
Non-Scholarly