True GRIT: Persevering through adversity

Scott Petinga

Social & Learning Event | Thurs. May 24, 2018 | 4:00 – 6:00 p.m. | Rhinegeist



Are you a Ninja in your workplace, or wired more like a Dreamer? What about your HR Manager – perhaps a Streetfighter? Explore the “Action Mindset Profiles” toolkit this Spring at True GRIT with entrepreneur Scott Petinga, CEO of The Scott Petinga Group.

“GRIT” - Guts, Resilience, Initiative and Tenacity - is a methodology by the Minnesota-based group that includes 16 profiles. Scott Petinga defines a mindset as “a chosen way of thinking and a preferred approach to life,” and teaches that understanding it helps you to make a change.

Swing by Rhinegeist on May 24 for this fun, motivating learning event with Scott Petinga, author of “No One Ever Drowned in Sweat.” Scott will be share about the “GRIT” of his journey – from developing 15 businesses that impact society to KO’ing cancer.

The Run Down

  • Hear Scott share his “famous failures,” “the art of not giving up” and “jump start to self start”
  • Discover “Action Mindset Profiles” and their place in your team’s culture and mission
  • Socialize with Goering Center members and guests, enjoying tasty hors d’oeuvres and (alcoholic) beverages
  • Spend time with your team outside of the workplace, and return with one new idea (we hope)

Click here to register for True GRIT at Rhinegeist.

Past Social & Learning Events have included business leaders such as Jane Grote Abell (Donatos), Jake Rouse (Braxton Brewery) and Wendy Lea (Cintrifuse).


Scott Petinga and his 3 daughters

Meet Scott Petinga

Scott Petinga has risen through such oppositions as failure, rejection, divorce and even cancer to accomplish impressive and respectable goals and now has this insatiable drive, this compulsion to create change. To be change. Everything he pursues must have meaning and purpose beyond the norm.

Petinga is currently the Chief Troublemaker of The Scott Petinga Group where he is a pioneer in the development of businesses that make a lasting impact on society. After serving in the military and in roles as varied as Vice President of Segmentation Management at Santander Bank and Adjunct Professor at several regional colleges, Petinga put his brilliant marketing skills to work. He served in several senior executive roles at advertising agencies, including Accountability Director at Carmichael Lynch and Strategic Planning Director at RMG Connect – JWT, before leaving Madison Avenue in 2007 to launch his flagship company, the data-driven communications agency AKQURACY. Founded on the strength of a single client relationship, Petinga grew the company into a multi-million-dollar marketing endeavor.

Petinga is also extremely passionate about serving the community: he is the founder of several foundations, including the TH!NK DIFFERENT Foundation and the Fairy Foundation.


Anything Else I Should Know?

When: Thursday, May 24, 2018, 4:00 – 6:00 p.m.
What: Panel discussion in a casual and social environment. Appetizers and refreshments provided.
Attire: Business casual.
Location:  Rhinegeist Brewery, 1910 Elm St, Cincinnati, OH 45202
Who should come: Goering Center Core Members, Associate Members, Corporate Partners and anyone interested in the subject matter. Open to the public.
Cost: Members: $59; Non-members: $119.

Thank you to our featured sponsors:

Dinsmore & Shohl, Huntington and Mellott & Mellott